ROOT ROUSER Activating Leave-in Scalp Massage Serum
ROOT ROUSER Activating Leave-in Scalp Massage Serum
56mL / 1.89 fl. oz
All of the active nutrients. None of the color or build-up.
Get to the root of GREAT hair days.
Get healthier, stronger, softer, thicker silver hair and reduce hair shedding with our lightweight, quick-absorbing scalp massage serum. Root Rouser is uniquely formulated with active, clinically proven ingredients to nourish the scalp, restore hair strength, and encourage healthy regrowth—without building up or discoloring your precious silvers.
Root Rouser is the first refined activating leave-in massage serum designed to transform the quality of silvering hair—from the root!
See the ⭐ACTIVE INGREDINETS drop-down menu below for a deeper dive into the unique ingredients that power our bespoke made-for-silvers formula.
Thinning brows?
Our nourishing serum doubles down to stimulate the follicles in the brow line to activate and encourage thicker, fuller brows. A light, thin swipe of the serum over brows is all it takes to complete your routine.
With Root Rouser, you get:
A lightweight, colorless leave-in serum that won’t discolor your well-earned silvers, stain pillowcases, or weigh down thin hair
Clinically proven ingredients that restore scalp health, reduce shedding, and promote healthy regrowth
The calming scent of natural French Lavender, known to promote sleep
Responsible luxury: High-quality, effective products made from certified clean ingredients in premium, responsible packaging
Why do we need it?
Why do we need it?
FACT: Silver hairs are colorless - clear - exposing all of the product colors and build-up residue left by mainstream massage oils and serums. (see more about buildup)
FACT: 2/3 of all women experience some form or hair thinning
The issue of hair loss and shedding is complicated and often associated with aging hair.
Studies show that simply massaging the scalp increases blood flow to stimulate follicle growth.
Coupling massage with our stimulating scalp serum improves scalp health, delivering a high concentration of nourishing active ingredients where they are most needed to promote growth.
* Scalp massage oils on the market have color additives that can discolor silvers or are too greasy to leave in
* Scalp serums on the market use color additives, are formulated with naturally tinted ingredients, or leave a build-up/residue that is exposed on silver hair
++ We deserve beauty products that work for us. Work better. Made smarter. ++
Wisdom. Is. Beautiful.
Active Ingredients
Active Ingredients
Red Clover Extract (Trifolium Pratense): Reduces DHT, the hormone linked to hair thinning, and promotes follicle health
Acetyl Tetrapeptide-3: Strengthens the dermal-epidermal junction, reducing hair shedding and improving hair density
Rosemary Leaf Extract: Stimulates microcirculation, delivering nutrients to the scalp and encouraging healthy growth
Lavender Oil: Offers a calming scent that promotes restful sleep while reducing scalp inflammation
Coconut, Castor, and Sunflower Oils: Replenish lost lipids, improving hair’s texture, softness, & shine
How to use
How to use
Root Rouser is a colorless leave-in scalp serum that restores and strengthens silvering hair without build-up.
Root Rouser's ephemeral lavender scent will neither interfere with other hair products used during the day nor be overpowering at night.
Root Rouser should be applied on a clean, towel-dried scalp for best results.
* 1-2 droppers of the serum directly on clean scalp all around your crown
* Use fingertips to gently massage serum into entire scalp for 1-2 minutes
* Continue your day or night routine as usual
Responsible Luxury
Responsible Luxury
Clean Ingredients
* All of our ingredients have been carefully selected for their effectiveness while adhering to industry-available 'clean' and 'conscious beauty' lists
* Our formulations and packaging are always vegan and cruelty-free
Responsible Bottles
* Packaged in 100% recyclable glass bottles with a glass pipette
* The minimal plastic needed for the collar comes from recycled resins
Recyclable Carton
* Carton is recyclable and made from a mix of recycled content and FSC sustainably sourced pulp
Always Give Back
* A percentage of ALL sales goes to the Look Good Feel Better (LGFB) organization supporting women with cancer
Ingredient List
Ingredient List
WATER (AQUA / EAU), PROPANEDIOL, POLYSORBATE 20, BUTYLENE GLYCOL, XANTHAN GUM, PHENOXYETHANOL, LAVANDULA ANGUSTIFOLIA (LAVENDER) OIL, COCOS NUCIFERA (COCONUT) OIL, RICINUS COMMUNIS (CASTOR) SEED OIL, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, DEXTRAN, ROSMARINUS OFFICINALIS (ROSEMARY) LEAF EXTRACT, ACETYL TETRAPEPTIDE-3, TRIFOLIUM PRATENSE (CLOVER) FLOWER EXTRACT - MAY CONTAIN IRON OXIDES (CI 77491, CI 77492, CI 77499) FOR SHADE ADJUSTMENTS
Collapsible content
ROOT ROUSER FAQs
ROOT CAUSES OF HAIR ISSUES
Q. Why does silvering hair tend to be dry and brittle?
A. Silvering hair loses protective lipids and melanin, making it more prone to dryness, brittleness, and environmental damage.
Q. What causes thinning hair in silver strands?
A. Thinning hair can result from hormonal changes, stress, medications, illness, or aging. Root Rouser focuses on the natural aging process, where reduced scalp microcirculation and increased dihydrotestosterone (DHT) shrink follicles, leading to thinning.
Q. Why is discoloration an issue for silver hair?
A. Silver strands are actually translucent, appearing white as light bounces off their surface. This means any discoloration from product dyes or buildup is more noticeable, making proper care essential to maintain brightness.
Q. What’s the connection between scalp health and hair growth?
A. A healthy scalp provides the nutrients and oxygen needed for hair follicles to thrive, resulting in stronger, fuller growth.
Q. Does age impact how fast hair grows?
A. Yes, hair growth can slow with age due to decreased cell turnover and reduced scalp microcirculation.
INGREDIENT SOLUTIONS
Q. How does Red Clover Extract help with thinning hair?
A. Red Clover Extract contains biochanin A, which reduces DHT levels that shrink hair follicles, supporting healthier growth.
Q. What role does Acetyl Tetrapeptide-3 play?
A. This biomimetic peptide strengthens the hair’s anchoring system, reducing shedding and promoting denser hair.
Q. How does Rosemary Extract support hair growth?
A. Rosemary improves microcirculation in the scalp, ensuring follicles receive the nutrients they need for healthy growth.
Q. What does Lavender Oil do for my scalp?
A. Lavender Oil soothes inflammation, reduces microbial buildup, and creates an optimal environment for hair growth.
Q. How do the natural oils (Coconut, Castor, and Sunflower) help silvering hair?
A. These oils replenish lipids, seal in moisture, and restore the hydrophobic barrier of hair, improving elasticity and reducing breakage.
USE QUESTIONS
Q. How often should I use Root Rouser?
A. Apply 1–2 pipettes to a towel-dried clean scalp after every wash. On non-wash days, simply massage your scalp to stimulate circulation.
Q. Do I need to apply it all over my scalp or just on thinning areas?
A. For best results, apply it all over your scalp to ensure comprehensive coverage and benefits.
Q. Do I need to wash Root Rouser out?
A. No, it’s a lightweight leave-in formula that absorbs easily without buildup.
Q. How long will a bottle of Root Rouser last?
A. The duration depends on your washing frequency:
- Washing daily: ~1.5 months (45 days)
- Washing every other day: ~3 months (90 days)
- Washing 3 times a week: ~4.5 months (136 days)
- Washing 2 times a week: ~6 months (181 days)
- Washing weekly: ~7.6 months (227 days)
Q. When will I start seeing results?
A. With regular use, you can expect visible changes in 4–6 weeks, based on the average rate of hair growth (about half an inch per month).
Q. Can I use Root Rouser if my scalp is sensitive?
A. Yes, it’s formulated with gentle, clean ingredients designed to soothe and support scalp health.
Q. Can I use Root Rouser with other hair products?
A. Absolutely. Just ensure your scalp is clean before applying Root Rouser for maximum absorption.
Q. What happens if I skip a few days?
A. Consistency is key, but occasional lapses won’t derail your progress. Just get back to your routine as soon as possible.
Q. Can I use Root Rouser if I don’t have silver hair yet?
A. Yes, the serum supports healthy hair and scalp regardless of color, though it’s specifically designed for silvering hair.
Q. Why is massaging important after application?
A. Massaging stimulates blood flow, helping the active ingredients penetrate the scalp and deliver their full benefits
Wisdom. Is. Beautiful.
I really do love this product. I put in on after shampooing and let it absorb while I finish my body care routine. I finish my regular hair care routine with other products and love the fact that it doesn't leave a greasy/oily feeling on my hair.
I've noticed that while using root rouser that I seem to have less hair shedding even during times of battling thyroid issues. I'm thankful for every bit of help I can get.
I have been reluctant to use scalp oils in the past as they were often too heavy, left a greasy feel to your scalp and hair that took forever to wash out. This product, the Root Rouser is the exact opposite of what you think a scalp and hair oil to be. The oil has a delicate lavender scent , the oil is truly light weight that is so easy to apply with the included dropper. I have to admit I also put some in my hands to apply in the hard to reach areas of my head, like the back under my crown. What I found was the my hands also reaped the benefit of this quality oil I can honestly say I have never experienced how well the Root Rouser penetrated my hands and scalpl. It’s almost magic at how the skin on both hands and scalp drank in the oil and I was able to apply more where needed. As for decrease in shedding and promoting new growth, its been too soon since I started using it but it does seem there is less hair then before in my brush, so I will continue to use not only for its clinically proven benefits listed above but because it feels so relaxing and wonderful spend time massaging my scalp!
I now treat myself to a nightly ritual of applying this lovely product, and giving my scalp a good massage, as recommended. I love the scent, it's perfect, and feels deliciously cool. And I have been falling asleep easier, which is a huge bonus! Wonderful product, I'll be using it always.
A spa in a bottle. I've been using every evening. I apply it in my part area and it not only smells divine, but it also really works at helping my hair look thicker where I apply it. I love it!