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TONAL CONTROL Concentrated Toning Mix

TONAL CONTROL Concentrated Toning Mix

Regular price $26.00 USD
Regular price Sale price $26.00 USD
-18% Coming Soon
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30mL / 1 fl. oz

Award-winning toning, made smarter.

Winner of Chatelaine’s Best in Beauty Award 

Tonal Control is an award-winning non-drying custom toning mix for individual doses of shampoo, conditioner or cream/mousse-based styling products.  With a few pumps a week, your favorite hair product is turned into a smooth and even de-brasser.  No need to compromise on the product benefits you already love.  You can dial up or dial down the toning effects for subtle brightening to de-brassing old dyed ends of a grow-out.

  • Custom toning – for the exact effect you need, every time
  • Powered by Quinoa Pro Ex™ – strengthens and protects hair fibers, makes toning last longer, and adds softness, shine, and hydration while supporting even tone
  • Made for silvers – adds softness, shine, and added hydration with every pump

Get tips and tricks for use here: DIY With Tonal Control

$26.00 USD
$22.10 USD

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Why do we need it?

FACT: As they evolve, greys tend to hold on to old color and carry the effects of heat styling, sun damage and pollution that can make our silvers appear brassy or tinged with yellow.

* “Purple Shampoos” on the market are one-dimensional, made for bleached blond hair, are drying on silvers, and have limited benefits beyond toning

* “Purple Shampoos” or regimens contribute a greater number of plastic bottles to our shelves and landfill

* Silvering women are expected to give up their favorite product qualities once a week in order to use a prescribed 'purple shampoo' as a fix

++ We deserve beauty products that work for us. Work better. Made smarter. ++

Wisdom. Is. Beautiful.

Specialized Ingredient

Quinoa Pro Ex™ (Hydrolyzed Quinoa Protein)

Purple shampoos only deposit pigment. Quinoa Pro Ex™ does more:

  • Strengthens and protects – supports the cuticle so hairs stay resilient
  • Extends tone – helps violet pigments bond more evenly and last longer between washes
  • Conditions deeply – adds softness, shine, and hydration that silvers naturally need

That’s why Tonal Control is more than a toner. It’s care and toning support in one.

How to Use

Tonal Control lets you convert a pump of your favorite hair product into a brightening, de-brassing product — no compromises. You customize how little or how much you want to use, depending on the level of toning you need that day.

Directions:

In your hand, pump Tonal Control into a dollop of your regular shampoo, conditioner, or styler. Mix with a finger, then apply and use as normal. Effects fade after 3–5 washes with regular shampoo.

Starting Guide:

  • Regular upkeep – 2–3 pumps mixed into your usual amount of clear/white shampoo or conditioner once every 3–5 washes
  • Leave-in styler – 1–2 pumps mixed into your usual amount of leave-in cream or mousse every 3–5 washes
  • Spot treatment – 3–8 pumps blended into a double dose of conditioner or mask; apply only to areas that need de-brassing (old dye) or neutralizing (heat-damaged sections), leave for 5 minutes, then rinse

For more ways to customize, read the full guide: DIY Your Own Purple Shampoo with Tonal Control

Responsible Luxury

  • Clean Ingredients – Every ingredient is chosen for proven effectiveness and meets strict clean-beauty standards. Always vegan, always cruelty-free.
  • Sustainable Packaging – Bottled in 100% recyclable glass with a recyclable carton made from FSC-certified pulp and recycled fibers. Minimal PCR plastic, responsibly sourced.
  • Women for Women – Female-founded and committed to giving back: a percentage of every sale supports Look Good Feel Better, (LGFB) helping women with cancer feel confident again.

Learn more about our commitment to corporate responsibility

Ingredient List

WATER (AQUA / EAU), PROPANEDIOL, 1,2-HEXANEDIOL, PEG-40 HYDROGENATED CASTOR OIL, HYDROXYETHYLCELLULOSE, XANTHAN GUM, EXT. VIOLET 2 (CI 60730), HYDROLYZED QUINOA, CAPRYLHYDROXAMIC ACID, CITRIC ACID, BUTYLENE GLYCOL, PHENOXYETHANOL, POTASSIUM SORBATE, ETHYLHEXYLGLYCERIN - MAY CONTAIN IRON OXIDES (CI 77491, CI 77492, CI 77499) FOR SHADE ADJUSTEMENTS

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