In the media
Silvering Beauty in Chatelaine
Chatelaine feature on the Canadian beauty brand developing haircare and cosmetics around the needs of naturally silver hair. Sponsored
Alexis Eizinas in Authority Magazine
An in-depth interview on Silvering’s product development, beauty-industry opportunity and approach to the beauty business, marketing to grown up women and the power of positivity.
Katie Goes Platinum Reviews Border Line Doubles
Katie tests Silvering’s two-shade optical fillers for fuller-looking parts, hairlines, highlights and lowlights.
Sparkling Silvers Reviews Tonal Control
A hands-on account of using Silvering’s toning mix to manage yellow tones while keeping an existing haircare routine.
Alexis Eizinas Joins a 92NY Panel on Silver Hair
The Silvering founder joins a recorded discussion of women choosing silver hair and changing beauty standards in support of a special screening of Your Roots are Showing
Katie Goes Platinum Reviews Silvering Beauty
A hands-on review of Silvering’s full line of cosmetics and haircare for gray, silver and white hair.
Alexis Eizinas on Grey Matters Podcast
Alexis discusses the founding of Silvering Beauty and building products for women with silver hair as part of a second act.
Accompanying article: Gray Hair, Bold Moves. Reinventing yourself after 50
Katie Goes Platinum Reviews Tonal Control
A five-month review of Silvering’s customizable toning mix as an alternative to purple shampoo.
Silvering Beauty in Auburn Lane
Makeup artist Carole Nelson Brown discusses Silvering products in a winter haircare feature.